May 2018

A D’SIGNER Experience At Basel World 2018

Unreal. Innovative. Dreamy. Diverse.

And all things luxe. A D’SIGNER walk through the cavernous halls of the annual Baselworld watch fair of the global watch & jewellery industry- displaying an array of latest creations and launches. Glitzy stands fill this luxury exhibition centre in Basel, showing off the best innovation and invention horology has to offer.

The biggest watch show- BASEL WORLD

The world’s largest & diverse century-old annual watch & jewellery fair, unlike the Salon International De La Haute Horlogerie (SIHH), which only showcases brands that are premium and higher up on the luxury scale, Baselworld is home to exhibitors from all segments and from around the world. Having said that, the range of brands at Baselworld from the luxury and prestige segments is as wide as you can imagine. From the prestigious Patek Philippe and the pioneering Breguet to the iconic Omega and the grand Rolex, the products showcased by the high-end names at the fair always has baffled one and all. With the markets up again, many brandshave bolstered their current collections, with new colors and materials. small complications, like annual calendars, were also added with many brands to take advantage of the positive market signs. More complicated new watches were introduced by Patek Philippe and Breguet. More hybrids and full-fat smartwatches incoming.

With remarkabble innovations and avant-garde new releases, this year Basel show was another great success. In the realm of watches for men, we witnessed a few thrilling breakthroughs that are sure to be talking points throughout this year. A sneak peek especially for all you timekeepers at Basel world 2018.